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How To Avoid Corked Results With Your Wine & Spirits PR Stunts
Over the past decade beverage marketing in the U.S. has seen a renaissance, and the wine and spirit industries especially have experienced a huge boom in advertising, public relations, and social...
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7 Essential PR Tips To Launch Your Wine Brand In The U.S.
Whether you’re looking to widen your overall brand reach or simply boost sales, Public Relations is an important tool for any wine brand or region trying to make its mark in the U.S. Here are a few...
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Understanding The Value Of U.S. Wine Influencers – Online Vs. Offline
If you represent a foreign wine brand or region, the U.S. market can seem complex. While obtaining top-tier relationships with the press is always the ultimate goal for any successful PR campaign,...
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5 Tips For Organizing The Perfect Wine Tourism Press Trip
Press trips play an extremely crucial part in the overall public relations strategy of your wine brand or region as they offer unique access to some of the world’s top journalists and publications –...
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